Julio Quartarolo

Background

About Julio Quartarolo

Professional with a solid career in Marketing, Innovation, and Digital Transformation, with over 20 years of experience in national and multinational companies in the healthcare, pharmaceutical, insurance, and consumer goods sectors. Proven track record in leading strategic and operational projects that integrate technology, processes, and people, driving sustainable growth, competitive differentiation, and excellence in customer experience. • Expertise in leading agile squads and multidisciplinary teams, managing B2B and B2C digital products, omnichannel strategies aligned with portfolio and go-to-market (GTM) segmentation, and strong performance in customer engagement, results acceleration, and user-centered innovation culture. • Experience in cultural and organizational transformation, multichannel marketing, customer journey orchestration, definition and execution of strategic roadmaps, innovation through business cases, PoCs, MVP development, and leadership of digital process and customer engagement projects. Close collaboration with local and global Business Units, navigating seamlessly in matrixed structures and multicultural environments. • Skilled in growth marketing strategies, digital media management, and product development for B2B and B2C audiences, with NPS above 80, data-informed mindset, agile methodologies (Scrum, Kanban, SAFe), definition and tracking of OKRs, people leadership focused on talent development, collaborative culture, and agile performance—fostering the creation of autonomous, multidisciplinary teams focused on value delivery. • Experience in high-complexity and continuous transformation environments, with a key role in change management, digitization, and channel integration projects on a national and international scale. Leadership in innovation initiatives, digital transformation, and channel integration, working closely with global teams and local Business Units. • Strong knowledge in digital marketing, growth, social media, UX, design thinking, innovation frameworks, customer experience, SEO, CRM, digital performance, agile governance, and methodologies such as Scrum, Kanban, and SAFe. Proficient in tools such as Veeva CRM, Salesforce Marketing Cloud, Google Analytics, Google Ads, Tableau, Miro, Figma, and JIRA. Certifications: SAFe Agilist, Scrum CSM, Kanban KMP, Management 3.0 Advanced English – C1 CEFR (Cambridge)| Intermediate Spanish – B2