Justin Grayson
Director of Marketing and Communications at University Of California, Riverside
Based in Los Angeles, United States
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Seniority
Director
Department
Advertising & Marketing
Location
Los Angeles
Industry
Higher Education
Company size
11K
Contact information
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j•••••••@ucr.edu
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Background
About Justin Grayson
As an accomplished communications strategist, leader, and community advocate, Justin Grayson is on a mission to drive equity and empowerment within underserved communities through strategic storytelling and impactful engagement. With over 25 years of experience spanning education, media, and public service, Justin leverages his expertise to amplify underrepresented voices and foster positive change. Justin's work in communications has been instrumental across various sectors, from leading communications teams in some of the largest school districts in the United States to spearheading creative campaigns for global companies like Amazon. In these roles, he has honed his ability to craft compelling narratives that resonate with diverse audiences, manage crises, and build lasting relationships with media and stakeholders. Justin is also known for his extensive work in education equity and youth advocacy. He serves on the Board of Operation Jump Start, a non-profit whose mission is to help low-resourced, high-potential first-generation students get in, stay in, and graduate from college. As a Department of Defense contractor, he supported youth and families on U.S. military installations abroad, and as a leader in public education, he has been a tireless advocate for policies and programs that support fostering Black student achievement, and creating an organizational culture of equity and inclusion. In all his endeavors, Justin's approach is rooted in integrity, empathy, creativity, and a commitment to making a tangible impact. He has been a featured speaker and trainer for organizations such as the National School PR Association, The Council for Great City Schools, United Way, and various school districts and municipalities, sharing his insights on communication, storytelling, equity, and community engagement. For inquiries about speaking engagements, trainings, strategy sessions, or press, please contact Justin at justin@thegraysonagency.net KSAs: Public relations, crisis management, social media, speechwriting, public speaking, program/company improvement, marketing, branding and corporate identity, graphic design, logo design, video editing, music production, grant writing, resource development, program management, relationship building, strong writing skills, strong research skills, secondary school turnaround, new program implementation, out-of-school-time program design
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