Justyna Mazur

Background

About Justyna Mazur

During my whole professional career, I focus on developing initiatives and solutions to maximize customer acquisition, experience, retention and profitability. I’m a good listener identifying and addressing the needs of clients and teams, which translate into business benefits. Having years of experience in media sector, I develop strategies that combine data, technology and the best specialists to discover new opportunities, solve complex challenges and develop clients' business in CEE region. I combine work experience on both the agency and client side. My expertise is- Regional leadership & general management - Customer Centric Strategies (CEE & EMEA) – creating hubs of competences and services focused on upstream consultancy area - Maximizing digital growth and media investment profitability - Business Growth Strategies - Strategic Account Management - Building well-integrated & high-performing teams (incl. digital, content, programmatic experts, responding to dynamic market changes) I believe there is always a better solution than the best. EFFIE Poland Organizing Committee Member (2013, 2021, 2022) EFFIE Juror (2018) Google Leadership Academy Alumni Mediabrands Group became recognized as the fastest growing media group in 2020 according to RECMA. Initiative team has been distinct with “Zmiany na dobre 2021” by Media Marketing Polska. Ranked in a TOP 3 the most effective Media Houses in 2015 Awarded Agency of the Year 2016 (by Media Marketing) Awarded numerous Gold, Silver & Bronze Effie Awards 2016 – 2018 for the most effective media campaigns