Kapil Garg

Background

About Kapil Garg

Dedicated and results-oriented Senior Media Buyer with 4 years of experience, a comprehensive understanding of the Insurance sector's niches and PPC verticals. Leverages expertise in Facebook, YouTube Ads, Tik-tok advertising to strategize, launch, and optimise campaigns that drive brand visibility, lead generation, Pay-per Call and revenue growth. Equipped with advanced data analysis skills to make informed decisions and a proven history of exceeding $2MM+ overall spending budgets across diverse GEOs, effectively penetrating markets in the USA, CA & UK. Collaborative team player with a creative approach to problem-solving. Also, a former result-oriented professional with 6 years of Banking experience to execute and monitor overall administration and efficient daily operations of a full-service branch. Manage & scale Meta Ads spending $10k-50k/day Managed Meta Ads accounts spending over $200k/month Platform Expertise: Work with emerging AI tools to develop automation hacks in the areas of asset creation, bulk campaign uploads, and bid management Understand creative strategy and write creative briefs and UGC scripts Campaign Management: Develop and implement strategies to maximize ROI, CTR, and conversion rates. Pull reports and analyze data. Highly analytical with the ability to structure data and analytics to uncover critical insights. Proven testing and optimization mindset: you know how to continuously improve your approach, and what to test to get there Competency in researching and analyzing competitor advertising links and strategizing the best plan ahead for the business. 🧠Strategic Mindset: Strong understanding of market strategy and an ability to think critically and analytically. Excellent verbal and written communication skills. A culture of responsibility, high performance, and honesty #Team Management #Digital Media# Digital Marketing Specialist #Media Strategy #Teamwork #Paid Media Advertising #Media Buying #Online Advertising #Social Media Marketing #Social Media #Paid Social Media #Google Ads #YouTube Ads #Pay Per Call(PPC)#Facebook Ads #Facebook Ads Manager #Instagram Ads #TikTok ads #Meta Ad #Creativity and Innovation #Landing Pages #Lead Generation #Social Media Advertising #Campaigns #Campaign Strategies #Canva #A/B Testing #Budget Management #ROI Optimization #Marketing Campaign Management #Advertising Operations #Microsoft Excel #Google Sheets #Budgeting #Search Arbitrage