Kate Collinson

Background

About Kate Collinson

With over 10 years of eCommerce experience, I'm an eCommerce growth marketer and the director of Chorus, a freelance collective of the very best independent minds in eCommerce growth marketing who collaborate together to grow your revenue.I'm a no BS growth marketer, passionate about data, design and revenue. I have over a decade's experience growing online brands in Australia and New York City, specialising in Shopify and Shopify Plus. I'm a hands on marktere - some call me a "digital Swiss army knife", with a skillset spanning strategy and analytics, design and code. My key strengths lie in eCommerce platforms, data analysis, channel planning and lifecycle marketing automation. I identify and execute on data-based opportunities to grow clients' revenue online, focusing on channel strategy, data & analytics and paid media.I started my career in the law before moving to New York for four years to work at digital agencies with clients including West Elm, FIJI Water and Spotify. Returning to Melbourne, I drove strategic initiatives to grow local clients including Sportsgirl, Sussan, Mecca, Nike and Vinomofo before branching out on my own. several years ago. As a consultant, I've worked with some of Australia's most exciting growing brands including Nimble Activewear, The Daily Edited, the memo & Liberty Belle Rx Skincare.