Kate Cushman

Background

About Kate Cushman

I'm an eCommerce leader with a unique blend of brand-side, agency, and Amazon experience—shaped by a career that began in advertising and evolved into owning multi-million-dollar digital retail channels. From managing $400M+ Amazon portfolios to building integrated campaigns for nonprofits, CPG brands, and Fortune 500 companies, I’ve built a career on connecting strategy to execution. Over the last 8+ years, I’ve led Amazon Vendor Central (1P), DTC, and omnichannel growth across home, consumer goods, and lifestyle categories. I specialize in performance marketing, forecasting, content optimization, and full P&L ownership. Along the way, I’ve negotiated vendor terms, fixed operational bottlenecks, launched high-converting creative, and coached teams toward scalable results. I’m equally at home in a room with creatives or analysts—driven by curiosity, collaboration, and a bias for action. As a mentor and occasional speaker, I thrive in fast-paced, consumer-first environments where great strategy meets measurable outcomes. Let’s connect if you're passionate about growth, storytelling, or just nerding out on Amazon strategy.