Kate Morse

Background

About Kate Morse

I am an adaptable and resilient Aftersales Business Development Manager with expertise providing automotive dealers with aftersales support and assistance which achieves operational targets. I am skilled in training and developing sales staff, monitoring financial performance, and developing effective business strategies and marketing campaigns. I am proud to be known for being collaborative and having excellent communication and leadership skills. I have been particularly successful at increasing parts purchases by 47% and 102% target achievement of my allocated region, despite challenges of COVID lockdowns and flooding. I also take a personal interest in cars, which began with the startling moment of opening our family garage door and finding a pink '73 Cuda parked inside. From this point, life involved significant time spent at MoparFest and drive days. When it was my own turn to choose, I started my vehicle ownership with an '01 MX5 NB Series 2 and a Kawasaki Z300 Special Edition. I can confidently say that I prefer lightweight, slightly underpowered, manual sports cars and Italian motorbikes. In my free time, I am an avid consumer and aspiring creator of the written word. Given my own choice, an ideal day is spent curled up under a blanket with a good book, warm drink and a view of snow falling out the window. Due to my language credentials, I have often been tasked with creating content and editing documents prior to release. I would love to turn these skills and interests towards news media, particularly editorial content creation. Management | Aftersales Support & Assistance | Sales Management | Customer Retention | Process Management | Training & Development | Business Development | Marketing Communications | Lead Management | Customer Experience | Automotive - Increased parts purchases by 47% and attained 102% target achievement of allocated region. Achieved despite challenges of COVID lockdowns and flooding - Created processes and templates to support dealers and simplify the process of opening and closing franchises to reduce the stress for the business during these times. Instrumental in opening four franchises and six closures - Increased customer service rating to 2nd (from 6th), consistently ranked in top 3 luxury market manufacturers and challenged Lexus in #1 position after implementing Customer Champion program- Selected by global head office to lead and establish the program in Australia including certifying 30 customer champions and achieved Australian ‘Customer Champion of the Year’ within global recognition program