Katelyn Elser
Demand Generation Marketing Manager at Iterable
Based in Signal Mountain, United States
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Seniority
Manager
Department
Advertising & Marketing
Location
Signal Mountain
Industry
Software Development
Company size
849
Contact information
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k•••••••@iterable.com
Phone
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Background
About Katelyn Elser
Experienced Senior Manager with a demonstrated history of working in the digital marketing world, specifically email & CRM with a focus on B2C e-commerce brands. Areas of experience- Customer relationship management (CRM)- Retention strategies - Personalization + segmentation - Lead nurture programs - Referral + loyalty programs - Data-driven lifecycle marketing - Experience across Iterable, Bronto, Klaviyo, Salesforce Marketing Cloud and more - Lifecycle workflows - Cross-channel A/B testing - Email, SMS + push notifications
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