Katie Hackett
Lead Writer, Product at World Vision Canada
Based in Canada
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Seniority
Other
Department
Other
Location
Canada
Industry
Non-profit Organizations
Company size
492
Contact information
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k•••••••@worldvision.ca
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Background
About Katie Hackett
I’ve been using my words to advance worthy causes since adolescence. I wrote my first-ever fundraising appeal at age 14. The words came so naturally that for years I didn’t think of writing as a special skill; it felt more like breathing. Now I know better. I’ve sat with enough people grappling for the right words, and gone through enough ruthless edits, to understand that well-written copy cannot be taken for granted. The words may be hard-won but when crafted well they fall away, allowing your message to reach your audience so fluently that it does, in fact, seem effortless—like breathing. Now, with more than a decade of marketing communications experience in international relief and development, I’m doing what my idealistic 14-year-old self set out to do: tell stories that inspire people to make the world better. I love telling human stories that touch hearts and inspire generosity. I love being involved in work that improves real people’s lives. I love collaborating with others to create something great. And! I love turning over perfectly punctuated copy.
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