Katrina MacPherson
Brand Director at Chommies
Based in London, United Kingdom
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Seniority
Director
Department
Advertising & Marketing
Location
London
Industry
Retail Apparel and Fashion
Company size
20
Contact information
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k•••••••@chommies.com
Phone
5 credits+44 ••• •••• ••••
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Background
About Katrina MacPherson
Having worked in Fashion and Luxury for 15 years, I have a 360 degree understanding of the industry and specialise in creating and implementing integrated business, brand, marketing and communications strategies for designers, entrepreneurs, re/etailers, institutions, galleries and charities alike. I am passionate about connecting the dots, building sustainable growth and authentic communications. I've worked all over the world and have in depth experience of navigating emerging markets - the Middle East, South America, Africa and China. I see Fashion as Culture, and am excited by the notable shifts in the industry, which are causing us to reassess our roles and responsibilities on an individual and corporate level.
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