Keith Bradley

Background

About Keith Bradley

I am a forward-looking executive and engaging change agent with 20+ years of experience in leading and evolving companies into more profitable and sustainable businesses. Throughout my career, I have achieved success by boosting profitable sales, improving market positioning, and streamlining production and costs. As the Vice President / General Manager at Kitchen Art Design in British Columbia, Canada, I successfully halted losses and improved profitability by $2.5M per year. I achieved this by increasing sales by 30% and reducing costs by 35%, while also implementing standard operating procedures and optimizing workflow in the production facility. Additionally, I established a B2B sales team that doubled historical sales with significantly reduced marketing costs. During my ownership of Jacobsen Edwards Recruitment, I provided full-cycle recruitment services and leadership training, successfully building relationships with clients such as Steve Nash Fitness World and TELUS. I also coached executive clients on leadership, profitability, communication, and sales. As the President of Wired Monk Franchise Corporation, I scaled the operation from a single location to 16 franchises across Canada. I generated more than $6M in annual franchise revenue and implemented supply chain improvements, training programs, and software solutions to drive growth and efficiency. In addition to my roles, I served as an Entrepreneur-in-Residence for the BC Innovation Council, where I coached technology startups to launch and scale their businesses. I also partnered with Clearwest Solutions, Inc. as a business strategist and worked as the Vice President of National Sales at Shift Networks and TELUS. I hold various certifications and have received training in areas such as business excellence sales, strategic sales, and leadership. Areas of Expertise B2B / B2C Sales & Marketing • Brand Management • Business Development • Business Transformation • Channel Management • Change Management • Continuous Improvement • Corporate Engagement • Cost Containment • Cross-Functional Alignment • Culture Building • Efficiency • Employee Development • Executive Leadership • Go-to-Market Strategy • Growth Strategies • Influence • Mentoring • P&L Management & Oversight • Performance Management • Product Management • Sales • Strategic Planning • Tactical Execution • Team Leadership & Motivation • Team Training