Keith Ryan

Background

About Keith Ryan

As a Category Space Analyst for the Trade Marketing division of Anheuser-Busch InBev developed for national retail chains impactful planograms/schematics based on assortment analysis and insight recommendations. Demonstrated knowledge in analyzing I.R.I. market data and store level point-of-sale data to develop in-store retail merchandising solutions. Developed for the ABI Center of Excellence team a customer scorecard to present to accounts which benchmark customer’s beer category sales to space. Expertise in developing and implementing best practices steps to develop and complete complex space management projects for national ABI accounts. Increased sales by 24% as a Regional Sales Manager for Tyler Mt. Beverage. Increased sales by over $3.1 million as an Account Sales Representative for Resource-1, a leading private label manufacturer’s representative company. Increased sales by over 80% by in the St. Louis area as an Account Representative for Warren Distribution. Able to identify and execute mutually beneficial marketing and sales programs for customers Established effective selling and negotiation relationships by developing mutually beneficial solutions. Demonstrated conviction in obtaining new accounts and increasing sales at existing customers by persistent attention and follow-up. Proven ability to impact business profit by developing sales that exceed benchmarks. Exceptional verbal and written communication skills. Extremely well organized, with minimum supervision. Proficient in Microsoft Office Suite software. JDA Professional Certification in Space Planning Plus software. Certified Profession Category Strategic Advisor by Category Management Association. Graduated with B.S. in Business Administration.