Ken Ashburn

Background

About Ken Ashburn

As an account person, my main objective is to ensure my client/s have what is needed to get the job done and look good in the eyes of their leadership team. As a project manager I seek out efficiencies and improve processes to save time and money. Building a trusting relationship is a must by understanding their day-to-day business. No two projects are the same, there is always “something” unique that creates its own new challenge. I enjoy the duality of taking a collaborative and team-orientated approach or head-down, laser-focused approach to provide solutions to the client ask or project need. It is my duty to ensure I either KNOW the answer or KNOW HOW to get the answer for you as quickly as possible. I refuse to be the “traffic jam” of knowledge for not only my projects but any project my company or partner agency is handling.I am experienced in damn near all things automotive advertising, but here's a quick run down: account/creative project management, broadcast and digital video production. digital creative/production, print creative/production, social strategy, marketing programs and contests, event planning, I’m pretty well-versed in all things to help elevate your brand awareness.A taste of some of the projects I've handled lately- Chevy Colorado Vehicle Launch: Highlights include Super bowl commercial "Blackout",#Technology & Stuff social push, multi-faceted media approach to promote the All-New Colorado- Chevy's #BestDayEver: Helped facilitate a nationwide program that culminated with over 50 pieces of original content and livestreams produced and broadcasted in one day- Chevy's #DayItForward: Helped organize and develop various pieces of key content, in addition to all behind the scenes processes to make the project run smoothly- Creative Launches for every Chevy SUV from 2016 to 2024 this includes broadcast spots, national print & OOH campaigns, OLA & Rich Media, digital video content (:06s to Long Form content)- DEI programs such as an annual golf outing that has raised over for various charitiesLastly, we spend at minimum 40 hours together. We should enjoy and respect one another. Because of this, I enjoy helping to find ways to bring, inclusion, positivity and happiness to the company culture - from organizing team events all the way to philanthropic support such as golf outings and holiday support programs.TL:DR I get it done and have fun doing it.