Ken Golden
President at Tri-Plexdesign
Based in New York, United States
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Seniority
C-Team
Department
General Business & Management
Location
New York
Industry
Advertising Services
Company size
16
Contact information
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k•••••••@tri-plexdesign.com
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Background
About Ken Golden
Creator of Consumer Engagement for retail merchandising using Display, P.O.P, digital retail technologies and Specialty packaging • Highly experienced creative executive helping clients achieve a unique, customized retail presentation for their product, brand or store environment • Expert in design and manufacturing of many materials, substrates, production technologies, and retail digital merchandising. • Strong desire and ability to work with creative teams to build and execute all aspects of product presentation, display and promotion I founded Tri-plex ( in 1990 to serve the entertainment, publishing and beauty industries. In 2011, we expanded our services to include retail display merchandising and digital merchandising solutions to provide our clients with a unique 360 degree physical + digital in store consumer engagement. Specialties: Creative ideation, design and manufacturing solutions for retail displays, and Smart interactive digital technologies for in store product merchandising. Extensive knowledge of materials, substrates, manufacturing and in store digital display merchandising. Creating brand awareness and connection between shoppers and products with technology to drive retail sales. Retailers and their brand partners must leverage the physical advantage of seeing, touching and purchasing products in store with information-rich content and compelling experiences. We call this Smart merchandising. See how effective your merchandising becomes when consumers can quickly and easily engage with a product story, reviews, influencer videos, and connect with your brand in ways that leave them confident in their decision to purchase. I focus our teams on how merchandising, product presentation and visual design should engage shoppers on multiple levels, combining the best of in-store display and digital engagement to make shopping journeys at brick-and-mortar destinations more desirable.
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