Ken Jefferson

Background

About Ken Jefferson

BRAND: Passion-driven and award-winning broadcast journalist with a success record spanning media relations, public affairs, crisis management, and corporate identity management. Concise communicator with on- and off-camera skill in image promotion, damage control, and emergency response management. IMPACT: Experienced media spokesperson adept at fueling record-breaking performance turnarounds. Talented writer with a gift for leveraging audience targeting and demographic research / trend analysis to attain community outreach and brand management objectives. LEADERSHIP: Respected mentor with a team-oriented leadership style and proficiency in media affairs coaching. Innovative problem-solver recognized for creative media solutions design. Drove community affairs successes for 2 mission-driven social service organizations. Marshaled community support to build 40 homes as media Spokesperson for Habitat for Humanity and strengthened shelter maintenance and pet adoptions as Interim President of the Dayton Area Humane Society. Specialties: CORPORATE IDENTITY MANAGEMENT | PUBLIC AFFAIRS | NEW CONFERENCE MANAGEMENT | MEDIA CONSULTING | NEWS PROMOTION | COMMUNITY AFFAIRS | FACE-TO-FACE & SATELLITE INTERVIEWS | VIDEO PRODUCTION | CAMERA OPERATIONS | LINEAR / NON-LINEAR EDITING