Ken Murawski

Background

About Ken Murawski

As healthcare systems, IDNs and GPOs continue to consolidate, thousands of healthcare companies with better technologies and lower costs struggle to get their message to key decision makers. As an industry veteran of over 40 years with over 30 years of corporate account experience, I founded HealthCare Links in March of 1993 with a simple mission: to become a sales/marketing resource focused on Corporate Accounts-matching companies with cost effective products and services to major Healthcare Systems, Alliances, Integrated Delivery Networks and Group Purchasing Organizations. With a focus on disruptive technologies, we've helped our clients manage contract expectations with GPOs and avoid pitfalls in contracting. More importantly, with relationships developed over decades, we help our clients gain access to key decision makers. Supply Chain and clinical experts value the fact that we vet our clients capabilities saving them time in finding new opportunities to improve patient outcomes while lowering costs.Our clients address the Triple Aim in Healthcare: Cost, Quality and Outcomes by addressing "never events" in hospitals, which improve quality metrics and ultimately patient/family satisfaction.A Kendall Healthcare veteran for 16 years, I've had expertise in selling and marketing products throughout the acute and alternate care markets including OR, Critical Care, Anesthesia, Urological, and Wound Care. As Director of National Accounts for the last three years at Kendall, had Profit and Sales responsibility for over 25 national and regional buying groups and $300 Million in group sales. Our team all have over 20 years corporate account management with expertise in orthopedics, imaging, PT/OT, respiratory, advanced wound care, PPE, and Physician preference products. our greatest compliment is being treated as a strategic partner and becoming part of our client organizations' success leading to multi-year engagements, including our first, which lasted 13 years!For over 25 years, our team at Healthcare Links has served over 200 companies and has relationships with all national GPOs and over 100 IDNs.If you would like to start a conversation, send me a note at kmurawski@healthcarelinks.org.