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Keturah Butt

Lead Senior Graphic Designer at St Frock

Based in Sydney, Australia

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Seniority

Manager

Department

Advertising & Marketing

Location

Sydney

Industry

Retail

Company size

30

Contact information

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Email

1 credit

k•••••••@stfrock.com.au

Phone

5 credits

+61 ••• •••• ••••

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Background

About Keturah Butt

Hobbies include breakfast, lunch and dinner with a side of design. Frequency described as the energetic bunny, optimistic and ambitious Designer/ Art Director, who has heard and laughed at every butt joke there is, but encourages original jokers to approach. Currently working full-time as the Senior Graphic Designer at Australia & New Zealand’s #1 Experiential Retailer, TVSN. During the time within this role, I’ve been the creative lead on over 52 Event/ Sale Campaigns and aided the social platforms to have a revenue growth of 300%, impression growth of 210% and purchase growth of almost 200% based off the 2023 to 2024. A day in my life consists of applying Art direction, Creative Leadership and mentorship within the team to effectively produce creatives from concept to completion for Broadcasting, Print, Digital, Social and Event Campaigns. Furthermore, Collaborating with editors and promo producers to conceptualise and execute highly innovative promos, TVC’s and other broadcasting materials, while working closely with the marketing team to enhance creative strategies to assist with increasing revenue and sales. Additionally, I am responsible for the creative administration including but not excluding, team planning, schedule organisation, managing deadlines in alignment with the marketing team and managing file structure/ storage to aid efficient running of the design team. From past experiences, working at The Biggest Deal in Entertainment, Stan, as their Graphic Designer, generated award winning and globally viewed content for Ru Paul’s Drag Race, Yellowstone, Bump, Wolf Like Me, The Tourist, Ten Pound Poms, Gold and Stan Sport just to name some of Stan originals. I’ve had the tremendous experience of working with some of the major Hollywood studios, international networks, Australian producers, Australia’s sweetest company, Krispy Kreme and award-winning publishing environment (Bauer Media now AreMedia) collaborating across global brands. A little about me: I’m a social butterfly who can hold a conversation with a brick wall. I love to bust a move on the dance floor and sprint through every sport with passion and a strong game face. Design gives me the platform to express my thoughts and values while generating content that creates social movements, more smiles and form deeper relationships Random Fun Facts: • Can juggle and walk on my hands • Can make a mean Fresh Tuna Salsa (won Best Dish last 3 years at Family Christmas) • Run over 10km • Confidently sing the wrong lyrics to most songs • Can do special effects makeup

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