Kompal Malhotra

Background

About Kompal Malhotra

My journey from Medical to Marketing highlighted that 'Change is the only constant'. For the past four years I've immersed myself in the study of mass media. In my final year specializing in Strategic Communication I engaged with diverse brands from premium journals like Odd Giraffe to renowned names like Tanishq as part of my academic projects. Throughout storytelling has been my cornerstone. I'm captivated by the nexus of human experiences and brand narratives. Now as a marketer I see branding as an extension of storytelling where I enjoy breathing life into intangible brands and establishing emotional connections with consumers. Moreover I have gained valuable experience as a social media marketing intern at enabl.care where I contributed to India's first disability inclusion platform. This role not only deepened my understanding of social media marketing but also allowed me to witness firsthand the transformative power of inclusive storytelling. My journey also led me to a crypto startup that has ventured into the world of NFTs. Although finance is not my forte I embraced the opportunity to brainstorm ideas for content marketing and broaden my knowledge through extensive research.