Kris Wright

Background

About Kris Wright

Kris Wright is a proven leader in Consumer Products, seamlessly bridging culture and commerce. With over 25 years of experience in driving innovation and growth, Kris has demonstrated unparalleled strategic insight and operational excellence in leading major global brands including Jordan, Nike, Converse, and Reebok. His role as a global cultural connector and innovative business strategist consistently empowers teams to achieve significant enterprise milestones. Kris currently spearheads a cross-functional team responsible for all aspects of Jordan Brand footwear development, from concept to consumer. Under his guidance, the brand achieves triple-digit annual revenue. His ability to integrate global marketplace intelligence with culturally resonant product design and leverage strategic partnerships while executing key priorities has been instrumental in the brand's success. Recognized by Business Insider in 2020 as one of the 28 Outstanding People of Color in the Sneaker Industry, Kris's impact is widely acknowledged. His entrepreneurial and strategic acumen shine through his successfully founding and scaling luxury consumer brand Jhung Yuro. As CEO, he masterfully orchestrated factory sourcing, marketing, and distribution, culminating in a game-changing joint venture with Headgear Inc. His influence extends beyond the corporate realm. He serves on the Advisory Board for the Southwestern Athletic Conference (SWAC). He is an appointed member of the Executive Leadership Council, a prestigious group of Black CEOs and senior executives in Fortune and Global 500 companies. He is on the Board of Directors for LiveOne, Inc.(NASDAQ: LVO), providing expertise in brand building and business growth strategies. Wright's collaborative approach and unique blend of visionary leadership with market insight consistently drives transformative growth and innovation. His intellectual curiosity and commitment to excellence make him a sought-after partner for organizations aiming to navigate complexity and achieve breakthrough results.