Krishnaraj Perumal

Background

About Krishnaraj Perumal

As a Creative Design Consultant, I am involved in Brainstorm with the product team in understanding the scope and functionality for the products; and discuss client use-case scenarios. Analyze the Use case, wireframe and coming up with Creative Concepts and Visual Metaphors for the product and develop a story line for the concepts and present it to the product team Involved in creating UI for Websites, Intranets, Portals, Web App, Infographics, creating Multimedia & Business presentations, Mobile/Tablet UI & Marketing collateral using various Principles and elements of Design. Create and present conceptual ideas to designs with latest trends and design principles. Accountable for converting global research data into Info graphics in a deadline-driven environment. Ability to translate complex data into a format that can be presented using a compact and creative approach that is engaging, easily interpretable, specific, relevant and accurate. Provided end-to-end solution for the in-house products and came up with visual design for websites, web application, mobile app and iPad app. Involved and taken accountability for in-house product development initiatives - Setting up the branding theme, microsite and marketing collaterals for the product. Play a proactive role in the promotion of project management methods and standards, implementation of good project management practice, and the monitoring of certain projects. Taking the lead in ensuring that the project has effective processes in place to identify, monitor and resolve issues. Brainstorming with Marketing specialist in understanding the granular details, like understanding the $ size of the opportunity and do extensive online research on all the client side public collaterals, viz, all the available online reports, videos, advertisements and read all the products and services