Kritik Rattesar

Background

About Kritik Rattesar

Creative. Analytical. Data Driven. Full-Stack Marketer with 5+ Years of Experience. From content to conversion—I've done it all, and I'm just getting started. I'm a 25-year-old marketing professional with roots in Dubai, India by heritage, and Canada by aspiration. My passion for marketing began early—when I scored 98% in my high school Marketing exam and topped the UAE. That moment set the tone for my journey: I pursued a Bachelor's in Marketing and have since earned two postgraduate certifications in Digital Media Marketing and Project Management from George Brown College in Toronto and many other diplomas elsewhere. My creative roots trace back to my early love for travel photography, which I turned into a freelance side hustle. This creative pursuit opened the doors to social media growth, content creation, and eventually, digital marketing. From building a 20K following on Instagram to working in multiple corporations, I’ve learned marketing both as a creator and as a strategist. This dual exposure gave me a unique edge—understanding the influencer world as both a content creator and a campaign coordinator. While my creative journey started with photography and content creation—turning into a 20K+ Instagram following and freelance gigs—my real strength lies in what came after: using data to shape strategy, optimize performance, and drive results. I expanded my skills into graphic design, web management, SEO, email & SMS marketing, and paid ads. Over time, this led me to full-time roles as a Marketing and E- Commerce Coordinators, where I managed everything from campaign execution to e-commerce strategy and analytics. I've worked across diverse industries including fashion & beauty, D2C, B2B, IT, wholesale, events, and agency environments—giving me a holistic view of what it takes to make marketing work across business models. What sets me apart is my ability to understand both sides: the creative execution and the analytical reasoning behind it. I don’t just run campaigns—I optimize, scale, and align them with business goals. I consider myself a full-stack marketer—tech-savvy, data-driven, and creatively inclined. I thrive on building impactful strategies that not only look good but also convert. I'm now seeking opportunities at forward-thinking companies where I can apply my multi-disciplinary experience and continue growing in a fast-paced, collaborative environment. Follow my creative side on Instagram @kritik2k Reach out via email: kritikratesar@gmail.com