Kurt Kaiser

Background

About Kurt Kaiser

I am a Consumer Packaged Goods Trade Marketing/Revenue Management practitioner and SaaS business development leader. At UpClear, I lead the marketing function. My experience spans across solution providers and manufacturers in the consumer goods industry. My mission is to drive profitable growth for my business and customers through the design and activation of strategies to optimize return on investments in business processes, talent, and technology. Functional Experience- Solution Providers- Outside sales/business development - Business & analytic consulting - Software product management - Partnerships - Marketing Functional Experience- Manufacturer- Sales account management - Sales operations - Trade marketing / revenue management Workplace Skills - Consultative selling in long, complex cycles - Solution demonstration - RFP management & response - Managing marketing campaigns and events - Strategic planning - market identification, sizing, competitive analysis, pricing - Lead qualification, pipeline building, sales cycle management - P&L budgeting & forecasting - Trade Promotion Management (TPM) & Trade Promotion Optimization (TPO) deployment, admin, training, support, and use - Pricing & promotion analytics - Software use case/requirement creation and prioritization - Business Process Improvement & Change Management - Team leadership & coaching