Kush Modi

Background

About Kush Modi

A dynamic marketing leader with a 9-year track record of steering top-performing operations in marketing, media, and advertising. Renowned for my innovation, creativity, and professionalism, I specialize in strategic planning, budget management, and global project oversight. My expertise includes marketing automation, performance marketing, and SEO, delivering impactful results. Committed to staying ahead of emerging trends and embracing experiential marketing, I offer a forward-thinking and cohesive approach for sustained growth. With a rich background, I bring extensive skills in digital marketing, SEO, SEM, SMM, PPC, performance marketing, email marketing, e-commerce, and marketing automation. My journey includes gaining industry best practices during my tenure with Godrej & Boyce Mfg. Ltd.(Intern), where I acquired hands-on experience in UI/UX development and played a pivotal role in various digital marketing responsibilities from conceptualization to product launch. Working with top startups, I acquired a 360-degree market knowledge and conceptualized the innovative concept of "Personal Shopper" at Shoclef. Proficient in digital campaign management, international marketing, Google Analytics, marketing strategy, product launches, and pan-India events management, I bring a holistic skill set to the table. My skills extend to integrated media campaigns, branding, advertising, ATL-BTL activities, affiliate partnerships, public relations, CRM & ORM management. I excel in SEO/SEM/SMM/PPC/CPA/email marketing/UI-UX/content marketing, media planning, media buying, contract negotiations, and budget management. Known for formulating and implementing effective sales and marketing strategies, I specialize in enhancing product value, pricing, consumer insights, GTM strategy, and competitive analysis. An enterprising and dynamic professional, I possess strong planning, analytical, and problem-solving skills, coupled with a talent for mentoring and directing teams toward success.