Lainie Bailen

Background

About Lainie Bailen

Lainie is an experienced global marketing leader with 15 years of professional experience and institutional leadership. · Team management at 3M, Cargill and Signify, with expertise in business transformation and marketing management · DEI and women’s leadership are a centerstone in Lainie's leadership style and mission. Lainie has led institutional change from within serving her team and community on councils across 3M and Cargill · From product innovation to commercialization, Lainie has launched over a dozen significant products with successful returns · Budgeting and strategic experience with over 10 million dollars across multimedia marketing avenues · You can expect high-energy and a significant passion to serve to be modeled for cross-functional marketing teams. A mission driven leader, Lainie is effective and agile, and holds a green-belt certification. A snapshot from Insights Discovery: When Lainie perceives that something needs to be done, she will accept responsibility for implementing it. With unshakeable, well-thought-out plans, she is difficult to distract or discourage once she has embarked on what she believes to be the correct course. Valuing logical and impersonal analysis highly, she is organized and systematic in her approach to following tasks through and getting them done. Lainie's practical nature and acceptance of established procedures ensures she is dependable and consistent. She always tries to decide as much as possible through logical, analytical and highly organised thinking. She has a tendency to separate out the different components of her life, wanting predictability and preferring to know various options in advance. She is usually aware of the need to comply with the established view.