Laura Boyd

Background

About Laura Boyd

Check out my portfolio: lauraboydportfolio.com The TL;DR: I create, implement and lead paid & organic social media and digital marketing strategies. When I was three years old, my Dad asked me if I could talk underwater. I told him to hold that thought.three minutes later, I informed him that yes, I could in fact talk underwater - so could we please get back to my discussion on rollerblades? It shouldn't come as a surprise that I now communicate for a living, with 8+ years working as a Digital Marketer, Social Media Lead and content creator. Let's skip to the good part: Most recently responsible for creating and implementing Social and EDM strategies for titles including Marie Claire, Elle, Australian Women's Weekly, Gourmet Traveller & more, leading an ever-evolving roster of stakeholders and creators. 8 years experience in content creation, digital marketing and content strategy in social, email and more Ecommerce strategies + content creation 3 years spent growing and scaling my own digital agency, specialising in paid and organic social media strategies for B2C and B2B clients End to end marketing experience, having built paid and organic marketing funnels for clients, from organic social posts through to paid ads, sales pages, email funnels & email copy Specialties include paid strategies across Google, Facebook, Instagram, TikTok & Pinterest, & strategic consultation on go-to-market launch strategies Confident being on the tools (Sprout, Hubspot, Adobe Premier Pro…you name it!)- I am a strategist who isn't afraid to get her hands dirty, with experience shooting and editing video content for ecommerce marketplaces, B2B clients and more Experienced content creator for B2B, B2C and Ecomm - graphics, video, UGC style content, event coverage.if it happened, I caught it on camera (and posted the video to boot) Agency, in-house & private sector experience, plus a stint of entrepreneurship under my belt, means that I have the ability to adapt and fit the needs of any team and organization Extensive experience overseeing and manager influencer relationships & campaigns Trained actor - I spent nearly four years treading the boards in NYC! My philosophy: I have a deep passion and belief in the role that social and digital marketing campaigns play in creating measurable social impact and change. Outside of work, I've also been extensively trained as a performer and lived and worked as an actor in New York City for 3+ years.for that story, you'll have to subscribe!