Laura Heckmann

Background

About Laura Heckmann

As a Marketing Manager at Langer ProjektPlus, a medium-sized real estate company, I have developed and implemented marketing strategies and campaigns. I also support the development and implementation of social media strategies and campaigns for various clients across different industries. I leverage my skills in Microsoft Excel and Office, as well as my quick study ability, to analyze data, create reports, and present insights and recommendations. I also collaborate with external stakeholders to ensure the alignment and execution of marketing objectives and deliverables. Prior to joining Langer ProjektPlus in Sep 2022, I gained valuable experience as a Intern Category Management at Tchibo, a major German retailer and coffee roaster, where I assisted in the planning, optimization, and evaluation of product categories and assortments. I also worked as a Research Assistent at Bauer, Dälken, Dr. Dälken GbR, a law firm specialized in different areas, where I conducted research, drafted documents, and supported the legal team in various cases and projects in labor law, social law and criminal law.I have a Master of Arts in Economics and Law from the Carl von Ossietzky University in Oldenburg. The focus here was on the management of companies and social organizations.Before that, I completed a Bachelor of Arts in Business Administration with a focus on law at the same university, where I acquired a solid foundation in business administration and law, which enabled me to deepen and specialize my knowledge in the Master's program.My core competencies include data analysis, project management, communication, and problem-solving. I am passionate about marketing and its impact on business growth and customer satisfaction. I am always eager to learn new things and take on new challenges. I strive to deliver high-quality work and results that meet the expectations and needs of my clients and colleagues.