Laura Kultaranta

Background

About Laura Kultaranta

Seasoned B2B marketing and communications professional excited about data-driven digital marketing and smart content creation. I believe in well-planned, strategy-driven, and data-based (digital) marketing that respects the customer. I'm great at leading projects and teams. I want to continue working in the field of marketing or communications in the future, either in a senior expert, team leader, or managerial role. My future goal is to lead and inspire people to develop and create better results for companies. Teamwork is an important value for me. My added value for companies is solid experience and insight into marketing and communication. I am also a skilled writer and speaker. Content marketing is my specialty. Contact me via LinkedIn or by mail/phone. Email: laura.kultaranta@gmail.com Mobile:+358 45 313 2460 Experience & competences:* B2B marketing * Data driven marketing communications * Leadership * Management of projects, teams and suppliers * Continuous development and optimization * Creating great customer experience * Content marketing * Content advertising in different channels * Skilled writer * Tone of voice * Marketing and content strategy * Brand work * Employer branding * Budgeting * Marketing automation & Lead generation * Customer communication * Social media * SEO and SEM * ABM (account based marketing)* Growth hacking with content * Events Achievements:* Great collaborator * Motivational leader * Deep understanding of how marketing and sales work together * Excellent writer * Multi-talent in the field of digital marketing and communications * Podcast panelist at marketing podcast / Markkinointiradio "Mikä on tärkeää?" Social media skills: YouTube, WhatsApp, Facebook, Instagram, Spotify, X, LinkedIn Special digital skills: Salesforce Marketing Cloud, Salesforce Sales Cloud, Asana, Qlik Sense, Marketo, Oracle Eloqua, Jira, Lyyti, Magnolia, Haiilo, Brightedge, Google Drive, Google Analytics and Microsoft Copilot, ChatGPT, Bing Chat Enterprise. You name it, I´ll learn it! Keywords:#marketing #digitalmarketing #b2b #communications #customercommunications #marketingcommunications #contentmarketing #contentadvertising #marketingautomation #podcastpanelist #writing #teamlead #teamleader #marketingstrategy #seo #employerbranding #brand #aacountbasedmarketing #abm