Laura Lambert

Background

About Laura Lambert

A marketing strategist with deep experience in newsletter growth, content strategy, and brand positioning. Over the years, I’ve helped businesses refine their voice, expand their reach, and translate creative ideas into measurable results. My expertise includes: Email marketing & automation — designing high-converting newsletters, onboarding flows, and retention strategies Content & brand strategy — building narratives that cut through the noise and resonate with target audiences Community growth & engagement — scaling memberships, subscriptions, and digital platforms Campaign development — leading cross-channel campaigns that drive revenue and long-term customer loyalty Partnerships & collaborations — creating and executing brand collaborations that boost visibility and deliver results Highlights from my career include growing a membership business to 750+ paying members, leading a major pricing and product transition, and developing multi-channel campaigns with well-known brands such as Amazon, Levi’s, Browns, and Dynamite. I thrive at the intersection of strategy and execution—crafting big-picture plans while ensuring the details deliver. My approach is grounded in clarity, storytelling, and a strong focus on ROI.