Laura McCallion
Marketing and Communications Specialist at Steadfast Group Limited
Based in Sydney, Australia
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Seniority
Staff
Department
Advertising & Marketing
Location
Sydney
Industry
Insurance
Company size
432
Contact information
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l•••••••@steadfast.com.au
Phone
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Background
About Laura McCallion
I am an experienced Marketing and Communications Specialist with a focus on Marketing and brand building. With over ten year's experience in the fields of marketing, brand management, communications, social and digital media, brand tracking, data analysis, events, sponsorship and more. I provide Marketing expertise to Steadfast Group, Australasia's largest general insurance broker network and Steadfast Underwriting Agencies. I am responsible for planning and executing marketing activities that drive awareness and consideration of the Steadfast brand. This includes B2B and B2C development and implementation of marketing campaigns, brand strategy, website and html experience, development of marketing tools - brochures, videos and more. I set the direction for the Steadfast Group brand and implement marketing objectives ensuring alignment with the business direction.
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