Laura Walker

Background

About Laura Walker

My career began with my graduation from the University of Western Australia with a Bachelor of Commerce, majoring in Marketing, Management and Business Law. I took a keen interest in Marketing while at university and enjoyed that I was able to get creative, think strategically and put my organisational skills to use all in the same role. Leaving university I was offered a temporary position for 8 weeks at Fleetcare as a Marketing Assistant. My 8 weeks turn in to 3 months as I was asked to stay on until I went travelling in November, 2010. Before I left, I was offered a full time position for when I returned, which I gladly accepted. My role at Fleetcare was a great introduction to the Marketing world, and I was very please when I was promoted to Direct Marketing Coordinator at the end of 2011. Looking to expand my Marketing experience, I was offered a position as Online Marketing Coordinator at Betts Group in 2012. My interest for Digital Marketing started here, and I was soon given the position of Digital Sales Coordinator where I managed the online stores for several of the company's brands. At the end of 2013 I was promoted to Marketing and Brand Manager of the Betts and Betts Kids brands, which I happily accepted. In July 2014 I began my role at John Walker Chocolatier where I joined the small team to manage all Marketing channels for the company. Working as a one-woman Marketing team has been a new challenge for me and has forced me to trust my own instincts and back my own decisions. Each day I wake up and hope to learn something new, in both Marketing and life. Listening is one of the move undervalued skills that we all have and is one of the best ways we can learn. Specialties: Areas: Direct marketing communications, social media, digital marketing, article writing, events organisation Tools: Magento, Cheetahmail, Exact Target, Farcry, Sitefinity, Microsoft CRM, Adobe Photoshop, Adobe Indesign, Adobe Illustrator, Adobe Dreamweaver