Lauren Powers

Background

About Lauren Powers

Health Business & Marketing Strategist | AI Consultant | Health & Wellness Industry Expert | Empowering Entrepreneurial Growth I’m Lauren Powers—COO and Co-Owner of Microsite Digital Marketing Agency and one half of the creative force behind CRTX: The AI Marketing Agent™. I help dental and medical practices unlock transformative growth through AI-powered marketing strategies tailored for today’s digital-first healthcare landscape. At Microsite, we specialize in building quarterly marketing plans that deliver measurable results. With our proprietary AI-driven systems, we've helped hundreds of practitioners scale their practices, attract high-value patients, and drive sustainable revenue growth. My background spans 20 years in the health and wellness space—from leading sales and marketing for seven Fortune 100 healthcare companies to owning one of Atlanta’s top strength and conditioning gyms. I’ve coached over 100 startups, bringing a proven, practical approach to business growth. As a certified AI consultant and marketing coach, I help health entrepreneurs and minority-owned businesses cut through the noise, adopt innovative tools, and execute with clarity. I’m an international speaker and global health marketing educator, frequently invited to speak at industry-leading conferences and institutions. My speaking and teaching highlights include Mindshare Collaborative, Health Business Growth Collective, Implant Direct, Pinnacle Global Network, Impact Lives, BlackDoctor.org, Morehouse School of Medicine, and Spelman College—where I formerly served as an educator. I also appear regularly on podcasts and digital platforms sharing insights on AI, marketing, and business strategy. Featured in Entrepreneur Magazine, Essence, Health Magazine, and on TV One’s Sister Circle Live, I was named one of Diversity MBA’s Top 100 Under 50: Executive & Emerging Leaders and honored in Chevrolet’s "Sisters with Superpowers" campaign, with my commercial airing nationally for the Equinox. Whether I’m on stage, behind a mic, or leading strategy, I’m driven by one mission: to help health entrepreneurs rise, lead, and grow—faster, smarter, and with unstoppable confidence.