Leah Hacker

Background

About Leah Hacker

Leah believes that good research has the ability to build connection, inspire empathy, and ultimately—change perceptions. However, she also believes that 90% of brands are really bad at using insights to craft their strategy. With over 15 years in research and strategy, Leah has created opportunities for brands, businesses, local government, and community systems. She has led the charge in launching new products, pivoting Fortune 100 brands, scaling new business lines, and architecting new teams. Her work has been central in helping fast-growth companies close ambitious funding rounds and legacy brands scale into new, uncharted territories. She is best known for the creative ways she approaches innovation, restructures, rethinks, and challenges the status quo. Favoring pragmatic growth over the pursuit of the elusive unicorn, Leah brings a strategic, scalable focus to the term "building for the end-user experience." As the Founder and CEO of Rebel, Leah leads a team of researchers, strategists, and designers that leverage market research and consumer insights to craft product and brand strategies that deliver product-market fit. She is a published researcher and author, guest lecturer, and speaker. Sitting on several city boards, Leah serves as an angel investor, coach, and sounding board to start-up founders and actively looks for ways to ask the question,"why not?"