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Leah McPherson

Project Manager at Digitas Health

Based in Greensboro, United States

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Seniority

Manager

Department

General Business & Management

Location

Greensboro

Industry

Advertising Services

Company size

920

Contact information

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Email

1 credit

l•••••••@digitashealth.com

Phone

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+1 ••• •••• ••••

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Background

About Leah McPherson

Dedicated, dynamic, and results-driven Project Manager and Operations Management expert with 10+ years of experience in collaborative and diverse work environments. Skilled at leveraging strengths in active listening, problem-solving, and critical thinking to achieve wide-ranging operational success. Emotionally intelligent transformational leader, with a history of managing complex projects with multi-million-dollar budgets, requiring astute analytic skills and the ability to foster communication with cross-functional teams. Intimately familiar with various project management methodologies (e.g, Agile, Waterfall, Scrum, Hybrid). Proficient at data collection and evaluation, as well as the formulation and implementation of strategic plans and initiatives. Expertise in utilizing various software (e.g, Basecamp, Microsoft project, Hootsuite, Google suite, Google Keyword Planner, Content Management System (CMS), to plan and execute projects from start to finish. Demonstrated ability to oversee implementation of a plethora of marketing initiatives via expert utilization of Customer Relationship Management (CRM), White hat Search Engine Optimization SEO, Google Analytics, Moz, Keywordtool.io, SEMRush, Google Search Console, Google Tag Manager, Google My Business, Google Merchant Center, Facebook (Meta) Business Manager, Google Ads, and Meta Business Manager. History of developing and implementing improved processes and workflows, thereby optimizing productivity. Passionate about delivering quality solutions to facilitate customer and client satisfaction. Actively pursuing Project Management Professional (PMP) Certification granted by the Project Management Institute (PMI).

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