Lee Fitzpatrick

Background

About Lee Fitzpatrick

Growth doesn't have to be extractive — it can be regenerative, relational, and deeply human.'Hey, I’m Lee A strategist, marketer, and systems thinker on a mission to reimagine how we grow.Born and raised in Scotland, and now co-stewarding Zebra Growth, I’ve spent the last decade exploring how we can move from growth at all costs to growth that heals, connects, and regenerates.My journey started in the world of marketing and strategy, but it quickly became clear: the tools we use shape the outcomes we create. When growth is measured only in profits, we overlook the ecosystems and people we impact. That’s why I’m committed to building new pathways grounded in care, reciprocity, and decolonial thinking.At Zebra Growth, we help mission-driven organisations and radical founders align their go-to-market strategies with regenerative principles. Through our Go-To-Ecosystem Framework, we’re building ecosystems that prioritise collaboration over competition, thriving over scaling, and transformation over transaction.Here’s what that looks like in practice:• Ecosystem & stakeholder mapping• 🧭 Narrative development & brand alignment• Regenerative go-to-market strategy• Content ecosystems & launch execution• Capacity building through courses, workshops & partnerships• Digital tooling, websites, and soul-aligned campaignsWe’re also launching our flagship course:Decolonising Marketing — An Introduction to Regenerative Marketing, where we explore what it means to unlearn extractive habits and co-create life-affirming growth. I write, speak, and teach on topics like:1. Regenerative business design2. Post-growth strategy3. Ethical marketing ecosystems4. Inner work, and healthy marketing teamsIf you’re navigating the tension between meaningful work and a broken system, I’d love to connect. Let’s reimagine growth — not as a ladder to climb, but a web to nurture.