Liis Laisaar

Background

About Liis Laisaar

I find work-related fulfillment from putting my specialized B2B PPC expertise to use and helping accelerate the growth of businesses that are solving some of the many problems our world, other businesses, or individuals are facing. Which is just a fancy way of saying: I specialize in PPC for B2B tech companies and uncovering budget inefficiencies and scaling opportunities in competitive and niche lower-volumes-longer-sales-cycles B2B markets. The usual results being lower CAC and increased volume of qualified leads. Outside of work I am passionate about my family (some furrier than others ), friends, and both enjoying and creating various forms of beauty around me. My creative side finds an outlet via dancing, painting, gardening, and interior design. Once upon a time, I used to be pretty physically active. But as I'm trying to grow a decent human being out of the small devil that is a toddler 🤪‍, the current base standard is not to let plants die. Everything else is a bonus. I also enjoy sharing what I've learned by leading workshops and webinars on advanced Google Ads topics. 🤓