Linus Blom

Background

About Linus Blom

Commercially strong and experienced brand, marketing and advertising executive, currently heading brand and advertising at one of Sweden’s top-5 (and most awarded) advertisers. My career spans across +20 years in senior positions on the client side (within brand strategy, advertising, and media), as well as in various strategic brand and marketing positions across leading brand, advertising, and insight consultancies. I have a strong drive, am curious by nature with a never settling attitude, with an aptitude for driving growth – and thrive at companies with an entrepreneurial mindset. HIGHLIGHTS 2022-2025 Increased market share in Sweden for 24 of last 36 months 3x100Watt (3 times Category winner) in advertising efficiency award 100-Wattaren in 2022 (Consumer), 2024 (International) and 2024 again (Employer Grand Prix for Campaign of the Year (in Sweden’s most prestigious media award Stockholm Media Award) in 2023. Also awarded Campaign of the Year in One Golden Egg and two Silver Eggs in Guldägget 2025 (the most prestigious creative award in the Swedish advertising Category winner in Strategy Awards 2025 (category Winner in Nordic Youtube Awards 2025 for best Nordic Youtube Campaign (category Brands as Increased advertising efficiency with appr 40% from 2022-2025 (based on media mix modelling), currently at a world-class ROI level of +9 across all campaigns Far exceeding (and continuously increasing the gap vs key competitor) for MAX’ advertising awareness, despite clearly lower media budget