Lisa Barclay

Background

About Lisa Barclay

Professional Experience Highlights: HIGHER EDUCATION ADMINISTRATOR AND ADVOCATE FOR INCLUSIVE EXCELLENCE A committed higher education administrator with over 20 years of leadership experience in enrollment management, diversity initiatives, and student success. Proven success in increasing access and retention in STEM disciplines through data-informed strategies and collaborative program development. Administrative and Strategic Planning Successfully collaborated with the Engineering Development Office to secure industry support that increased the recruitment budget by 15% Assess program outcomes and prepare statistical reports for leadership A decade of experience in hiring, training, and coaching full-time and student staff Managed recruitment budget and developed projections for future initiatives Organized and conducted research studies to evaluate the effectiveness of recruitment strategies and tactics Used experience and understanding of marketing and communication theories to create all new recruitment materials and enhance brand messaging Successfully managed engineering visit program, seeing a 200% increase in participation over the past 8 years Outreach, Recruitment and Retention Coordinated college planning workshops for low-income, at-risk, and first-generation students that lead to 90% college enrollment Created and administered evaluations for all programming; analyzed data to measure success and made recommendations for improvement Served as advisor to Collegiate student organizations Created a database to track student grades and participation Developed multiple signature outreach and recruitment programs while enhancing and maintaining the integrity of established events