Lisa Dillon
Head of Insights at Radio Connects
Based in Canada
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Seniority
Director
Department
Advertising & Marketing
Location
Canada
Industry
Advertising Services
Company size
3
Contact information
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l•••••••@radioconnects.ca
Phone
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Background
About Lisa Dillon
With over 20 years of experience in Research, Marketing, and Advertising, I specialize in delivering strategic insights and innovative solutions within the Broadcast and Advertising industries. I am recognized as a collaborative team player who thrives on tackling challenges with data-driven insights and strategic marketing campaigns. My ability to approach problems from multiple perspectives allows me to craft comprehensive solutions that drive results. I enjoy the dynamic, fast-paced nature of the industry, and I’m always ready to adapt to new challenges.**Core Competencies:**- Market and Media Research & Analysis - Strategic Media Planning & Buying - Relationship Building & Client Management - Broadcast Media Expertise **Technical Skills:**- InStar (Radio, TV, Diary TV, Cross)- Radius / Lens - RTS, RadTracker, CMR - Numerator / SMI - ComScore, Environics **Microsoft Suite:**- Advanced Excel, PowerPoint, Word I’m passionate about using data to drive strategic decisions and enhance media effectiveness. Let’s connect and explore opportunities to collaborate!
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