Lisa Meindl
Search Director at Core
Based in Ireland
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Seniority
Director
Department
Advertising & Marketing
Location
Ireland
Industry
Advertising Services
Company size
501
Contact information
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l•••••••@onecore.ie
Phone
5 credits+353 ••• •••• ••••
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Background
About Lisa Meindl
Experienced (10+ years) search director specialised in performance marketing, passionate about understanding data, customer behaviour, and underlying motivations, and creating a seamless experience for customers from start to finish by achieving KPIs and performance goals. Moved client side in the financial services sector, but returned agency side. I worked for 5 years in OMD and PHD Ireland with various clients from different industries, and I moved client-side, embracing the insurance vertical. Passionate about the digital field and working on integrating paid, SEO, OOH, brand, and content seamlessly for an omnichannel approach and consistent customer messages across all channels with strategy. Found expertise in linking SEO closely with paid to drive performance. My deep understanding of tagging setups and data analysis to create customer segmentation and customer profiles helps me precisely and effectively reach the target audience.
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