Lisa Roy
Associate Director of Planned Giving at University At Buffalo
Based in Buffalo, United States
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Seniority
Director
Department
Education
Location
Buffalo
Industry
Higher Education
Company size
12K
Contact information
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l•••••••@buffalo.edu
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Background
About Lisa Roy
My professional experiences include managing sales and development teams, in addition to volunteers, while successfully implementing sales and marketing strategies for resource development revenues such as sponsorship, annual fund, major gifts, individual giving, grant writing, capital campaigns, special events, team based peer to peer event fundraising, as well as membership, regional stewardship, and affinity programs. Specialties: External Relations:• connecting people and ideas• corporate relations • member relations• community relations • volunteer recruitment and managementBusiness Development and Event Planning: • sales • marketing • sponsorship sales • sponsorship activation• business networking • fundraising • prospect research• target marketing• cause related marketing • social media marketing • direct mail marketing Philanthropy:• individual giving • donor relations and stewardship• donor engagement• foundation relations• major gifts• grant writing and reportingLeadership:• strategic planning • organizational communications• team building • design thinking
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