Liz G.

Background

About Liz G.

Senior Communications Manager | Brand Storyteller | Community Connector Strategic, creative, and community-minded, I’m a communications professional with 7+ years of experience bringing bold ideas to life through intentional design, thoughtful storytelling, and people-first branding. Currently serving as the Senior Communications Manager at Downtown Bentonville Inc, I’ve led transformative initiatives including a full rebrand of our marquee events and organization-wide identity, driving both visibility and engagement across platforms. Including a full wesbite rebrand and design. I’ve grown our social media following by over increased engagement to 3.5%, and launched a community-first app in partnership with Seeker—all while managing day-to-day content creation, graphic design, photography, and a weekly newsletter that keeps our city connected. I also led the full redesign of our website, ensuring the digital experience reflects the vibrancy of the place we represent. With a deep love for design and a heart for community, I thrive at the intersection of creativity and purpose—building brands that are not only seen but felt. I’m now seeking a role that values strong vision, collaborative energy, and the freedom to design with intention.