Lorena Charest
Crisis and Wildfire Communications Strategist at Fortisalberta
Based in Canada
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Seniority
Other
Department
Other
Location
Canada
Industry
Utilities
Company size
1K
Contact information
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l•••••••@fortisalberta.com
Phone
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Background
About Lorena Charest
I am a visual storyteller, strategist, and relationship builder with a talent for creating connections, identifying meaningful storylines and influencing perceptions. My experience includes working in the utilities, mining and finance industries where I have worked with engineers, lawyers, and technical subject matter experts in cross-functional groups to develop powerful content that boosts engagement for audiences such as landowners, government decision-makers, investors, and Indigenous peoples. My empathetic listening skills, thorough research skills, and keen ability to identify what resonates with target audiences allows me to create communications plans and messages that build credibility and increase visibility in a measurable way. As a skilled collaborative team player, I bring proactive ideas and the ability to create consistent, authentic, and impactful content that aligns with corporate vision and values.
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