Lori Evans

Background

About Lori Evans

Dedicated leader with years of diverse experience and achievements in Events, Marketing, Business Development, Channel Sales, Project Management and Customer and Vendor Relations, as an Innovator, Team Leader with experience in developing campaigns and strategies that contribute to the overall profitability and success of the company and its clients. Proven ability in championing solutions to build and maintain effective business relationships while increasing market sales and profitability. Able to create comprehensive event marketing plans that include messaging and logistical planning, pre-event through post-event marketing, e-mail communications, social media engagement and preparation of collateral and other creative verticles for clients increasing profitability and brand recognition. Effectively meets tight deadlines and budget expectations. Works closely with the various departments to track strategic measurement by creating actionable, data-driven insights to grow sales and marketing. Possesses a Strong creative problem solving aptitude and project management abilities. Can understand how to translate research data into action with an ability to link strategies and objectives to creative assets. Possesses an in-depth knowledge and understanding of brand standards implementation, optimizing promotional strategy and channel applications.(lori_evans20@live.com)