Lorraine A.
Chief Marketing Officer at Ziada
Based in Kenya
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Seniority
C-Team
Department
Advertising & Marketing
Location
Kenya
Industry
IT Services and IT Consulting
Company size
19
Contact information
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l•••••••@getziada.com
Phone
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Background
About Lorraine A.
I build scalable marketing systems that turn chaos into clarity. With 12+ years across startups, global brands, and donor-funded programs, I’ve led growth initiatives that deliver actual results—not just vanity metrics. As the founder of Qallann and a fractional CMO, I help purpose-driven organisations align their message with their model, using CRM, content ecosystems, automation, and performance marketing to drive sustainable traction. I’ve worked with brands like Nestlé, World Animal Protection, Action for Protection of Animals Africa, Nairobi Water, and Ziada—blending behavioural psychology, marketing tech, and strategic storytelling into outcomes that matter. My work spans 25+ markets across Africa, MENA, and Europe, and it always starts with the same question: what will actually move the needle? Let’s connect if you’re ready for marketing that makes sense—and makes money. Portfolio:
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