Louise Manfe

Background

About Louise Manfe

Leading the helm as VP of Marketing at Los Angeles Web Design, my role encompassed market assessment and strategic planning, ensuring our digital media content resonated with a diverse clientele. With an extensive background in digital marketing and merchandising, my focus has been creating impactful UI/UX designs and spearheading digital media strategies resulting in the sale of products. For years my work bridged government entities to Fortune 500 companies, with a deep understanding of Internet marketing that shaped an approach to SEO, PPC, and social media channels. My dedication to blending traditional market research with dynamic Internet marketing campaign development underscores my success in delivering robust digital solutions. Before my experience in digital visual merchandising, I had an extensive career as a showroom visual merchandiser spanning more than 15 years in the furniture industry. I plan to merge my furniture experience with fashion merchandising implementing high-impact visual projects that sell products in both industries. Experience in building and art directing a creative team, or orchestrating visual design deliverables solo. Uniquely qualified to develop content along with marketing strategy having 20+ years of experience in Internet marketing from research to strategy and implementation. SPECIALITIES: Visual Merchandising Showroom Design Graphic Design Branding Typography Market analysis Strategic market planning UI / UX Digital media design, layout, and typesetting Campaign development for direct response and branding Analytics and ROI reporting Organic search engine optimization (SEO) Managed Pay-Per-Click (PPC) campaign setup and management Social media marketing (planning and implementation) Media content development, design, and programming direction