Luis Pacheco

Background

About Luis Pacheco

Creative director. I am professionally trained as a Graphic Designer, Publicist and Design Professor. I have 20 years of experience in the creative area. Developing skills and competencies in various disciplines related to visual and advertising communication. Such as: Corporate identity design, web design, 2D animation, character development and 3D modeling, editorial design, research and strategic development of communications 2.0, strategic planning for brand positioning on social networks and management of work teams for the execution of tasks to achieve the objectives, execution and direction of pre-production - production - post-production tasks of audiovisuals for social media, design of infographics for digital and printed media, research, development and management of processes for the creation of scientific infographic graphics, aimed at different types of audiences.I acquired much of my experience in design and advertising by developing creative projects for autonomously managed clients, coming from small and large companies, secondary sectors of the industry and product and service companies. Performing general management, creative direction and art direction functions.During my professional development, I dedicated much of my time to teaching at renowned design schools and focused on research into design topics, visual communication and sales of creative projects. Also, to research to improve didactics when addressing creative topics at the university level.I develop each project and carry out my teaching work with deep commitment, conviction and vocation.