Luisa Koch
Professional Ux Researcher at Babbel
Based in Berlin, Germany
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Seniority
Staff
Department
Other
Location
Berlin
Industry
E-Learning Providers
Company size
1.2K
Contact information
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l•••••••@babbel.com
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Background
About Luisa Koch
Curious mind, human-centered thinker, and language enthusiast turned UX Researcher. With 5+ years of experience, I’ve been driving the generation and delivery of user insights and user journey maps, shaping expert language-learning experiences at Babbel. I’ve led end-to-end qualitative and quantitative research in both German and English for product launches such as Babbel Live Private Classes and specialised in increasing long-term user engagement in our B2C and B2B offerings through mixed-methods approaches. Currently, I’m collaborating with our Analytics team on a behavioural segmentation that blends data tracking with experimental survey design, creating a holistic approach to user profiling. When it comes to product strategy, I believe in proactive involvement and consultation from the ideation phase, ensuring we build user-centric products that people truly love.
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