Luiz Micelli

Background

About Luiz Micelli

27 years’ activity throughout South America, in Marketing and Business, with solid experience at major global Agribusiness companies such as FMC CORP, HOKKO (currently UPL/Arysta) and Zeneca (currently Syngenta). Late experience leading the Strategic Business Planning of the bio-product companies SIMBIOSE and BIOMA- Experience in business management involving corporate business policies and strategies, sales planning, go-to-market strategy, price management; expanding market analysis, organizing and standardizing processes- Intense activity in New Business prospection, encompassing new opportunities, optimizing portfolio, biological products, cooperation, local alliances and acquisitions- Experience in strategic planning including market research, analyses and interpretation of market information, and studying performance indicators, establishing guidelines and operational strategy- Experience in team management, mediating conflicts and interests- Personal Profile: Leadership, Results, Customer Focus, Team Development and Motivation, Passion, Reliability, Creativity, Determination, Effort and Responsibility.