Lydia Smith

Vice President at Mckendall Communications

Based in Boise, United States

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Seniority

Vp

Department

General Business & Management

Location

Boise

Industry

Public Relations and Communications Services

Company size

5

Contact information

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Email

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l•••••••@mckendall.com

Phone

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Background

About Lydia Smith

After 25 years of owning and operating Bright Start Learning Center in Santa Monica, I transitioned into a new chapter in June 2020, bringing my leadership, communication, and relationship-building skills to McKendall Communications full-time.As Vice President, I focus on media pitching, press release writing, client relations, and strategic communications. My work has secured top-tier media placements for national brands, including Vornado, Squishmallows Bean Bag Chairs, and Cheeky Chompers. I’m equally proud to support local Boise organizations such as the Boise Farmers Market and Meridian Canine Rescue (now The Animal Retreat), helping amplify their stories and strengthen their impact.At the heart of my career—whether in education or public relations—is a passion for connecting people, building trust, and creating meaningful visibility for the work that matters most.

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