Lynelle Smith
Head of Entertainment, Sydney Royal Easter Show at Royal Agricultural Society Of Nsw
Based in Sydney, Australia
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Seniority
Director
Department
Operations
Location
Sydney
Industry
Events Services
Company size
229
Contact information
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l•••••••@rasnsw.com.au
Phone
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Background
About Lynelle Smith
From grand ideas to ground-breaking experiences, I specialise in transforming bold visions into unforgettable public programs that resonate, inspire, and endure. As an IAFE Ambassador, Certified Fair Executive, and graduate of the Institute of Fair Management, I bring a global perspective, industry best practices, and a deep passion for the evolution of fairs and public events. My journey is rooted in a dedication to innovation, community impact, and operational excellence. A career highlight has been my creative leadership at the Sydney Royal Easter Show—Australia’s largest ticketed event, where I play a pivotal role in developing and executing large-scale installations, and curating entertainment that captivates over visitors each year. I thrive at the intersection of logistics and imagination, leading dynamic teams, building risk-resilient operations, and forging partnerships that push boundaries. My approach combines meticulous planning with creative intuition, ensuring each project I touch is not only successful, but meaningful. Passionate about mentoring talent and championing the future of our industry, I proudly serve as an advocate for innovation and collaboration through my role with IAFE, helping to shape the next generation of fair leaders. Let’s connect if you’re driven by purpose, people, and creating truly remarkable experiences.
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